Joonline Marketing - Psychology-Driven Social Media Marketing
Turn Behavioral Insights Into Social Media Success
Most businesses post content hoping it works. I engineer it to work—combining a psychologist's understanding of human behavior with a creator's eye for compelling storytelling. Give your brand the chance to be heard.
While your competitors guess, you'll know exactly why audiences engage—understanding human behavior is your competitive edge
Stop drowning in meaningless metrics—learn to read the numbers that actually predict business growth and audience loyalty
Mediocre visuals get scrolled past in seconds—stand out with content that's impossible to ignore and professionally polished
Services to accelerate your online presence
Whether you need content, strategy, or want to master social media yourself, I've got you covered.
Content Creation
Professional Content That Drives Engagement
From single posts to full channel management—I create high-quality text, images, and videos for your social media using professional video editing, AI tools, and creative design. Every piece is strategically crafted to capture attention and drive meaningful engagement with your audience.
Strategy Consulting
Data-Driven Social Media Strategy
Leverage my corporate experience and deep understanding of platform algorithms to build strategies that align with your business goals. I combine audience insights with practical marketing expertise to create actionable plans that deliver measurable results for your business.
Social Media Manager Coaching
Master Social Media Management
My most popular service. Learn everything you need to manage social media professionally—from platform algorithms and creative tools to content creation strategies and audience psychology. Get hands-on training with industry-standard software and proven frameworks that drive results.
Psychology in Action
Here's how behavioral science translates into tangible results on social media
The 3-Second Rule
Research shows you have 3 seconds to capture attention before someone scrolls. I use pattern interruption and contrast to make your content stand out in a sea of sameness.
Example: Instead of "Check out our services," use unexpected visuals paired with curiosity gaps: "The mistake 9 out of 10 businesses make with social media..."
Emotional First, Logical Second
People make decisions emotionally, then justify them logically. I leverage emotional contagion and the affect heuristic to create content that feels right before it thinks right.
Example: Stories of transformation, before-and-after narratives, and relatable struggles trigger mirror neurons and create empathetic engagement.
Social Proof Amplification
We're wired to follow the crowd. Using social proof, authority, and consensus reduces perceived risk and accelerates decision-making.
Example: "Join 500+ Swiss companies who've transformed their social presence" converts 3x better than "Try our services" because it triggers bandwagon effect.
About Me
I'm a social media strategist who combines behavioral psychology with data-driven content creation to help businesses cut through the noise.
My approach is simple: understand how people think, create content that resonates, and track what actually moves the needle for your business.
Human-Centered
Understanding your audience to create messaging that resonates
Data-Driven
Tracking meaningful engagement metrics that matter for your business
"Good ideas deserve to be heard—they have the potential to enrich the world and solve real challenges."
That's my mission. To help you give your ideas the voice they deserve, backed by psychology, powered by strategy, and brought to life through compelling content.
Ready to Transform Your Social Media?
Whether you want to work with me or learn to do it yourself, let's start the conversation.